14 May 2010

DENVER, Colorado — May 14, 2010 — Gray Line announces its newest member in El Salvador, Avitours DMC, as the brand broadens its destination product offerings throughout Central America.

"Avitours DMC is a local organization that is dedicated to creating "one of a kind" guest experiences for each and every one of its customers," said Dale Berridge, Vice President of Sales. "Avitours' hospitality combined with the blue diamond logo will prove unstoppable in the region."

El Salvador is a breathtaking country that is often less traveled compared to many of its neighbors.  This in essence has added to its charm as an attractive alternative for those travelers seeking adventure, uninhibited culture and a lush, untamed landscape.

This by no means excludes more refined travel tastes. The capitol city of San Salvador is a breeding ground for intellectual thought and art. As a result, top tier museums, universities and galleries have naturally flourished.

A local company, Avitours DMC has expertly handcrafted sightseeing excursions that reveal the country's true heart and soul.  Everything from day trips, to overnight stays, involving lessons in archeology, nature, culture and adventure are at the fingertips of Gray Line El Salvador customers.

About Avitours DMC

One company representing Corporation Tourism El Amate, a group of Salvadorian organizations dedicated to the development of National and International tourism. As the foremost sightseeing company in El Salvador, Avitours provides integrated services for travelers around the world.

About Gray Line

Serving over 700 destinations worldwide, Gray Line invented the art of sightseeing and serves as the industry leader in tours, activities and attractions. Founded in 1910, primarily offering excursions throughout North America, the company has since grown into a multi-faceted, global sightseeing powerhouse specializing in well-rounded destination experiences that include adventure and eco tours, luxury tour services, budget-friendly activities, as well as culinary, cultural and historical pursuits. The company is headquartered in Denver, Colorado. www.grayline.com