7 March 2011

DENVER, Colorado —March 7, 2011– The cat's out of the bag, as Gray Line El Salvador is named the primary organizer of the 2011 ISA World Master Surfing Championship to be held in October off the shores of La Libertad's Punta Roca Beach.

"I could not be more thrilled with the latest win for Gray Line El Salvador as the team begins planning this worldwide, center-stage event", states Gray Line President and CEO, Brad Weber. "The coastal waters of Central America host superior surfing conditions. And, El Salvador is the reigning contender as perhaps the best country to find that quick fix break. There is certainly no better partner than Gray Line to welcome and arrange this year's championship."

El Salvador is a surfing mecca with over hundreds of miles of coastline that make for premium adrenaline pumping surf breaks. Most notably, Punta Roca is the country's iconic surfers playground and home to one of the best right point breaks in the world. On nearly any day of the year, here one can easily stumble upon waves worthy of even the most steadfast opponent.

Hence, it was no great surprise when Punta Roca was officially announced to stage the battle of the world's top surfing talent. Competitors are set to not only win gold on behalf of their home country, but to also compete individually by age group.

"This is the first time for El Salvador's to host an ISA Championship event," said Javier Ortiz, Gray Line El Salvador Executive Director. "And as the official organizer we're going to ensure it makes surfing history for not only our country, but the entire world. Punta Roca's waters are first-class, never fail to disappoint and inevitably this October will unveil the industry's leading champions.

About the International Surfing Association

The International Surfing Association (ISA) is recognized by the International Olympic Committee as the World Governing Authority for Surfing. It was originally founded as the International Surfing Federation in 1964 and has been running Open Division World Championships since 1964, Junior World Championships since 1980, and Masters World Championships since 2007. The ISA will hold the first Stand Up Paddle (SUP) World Championship and the first World Bodyboard Championship in 2011.

ISA membership includes the surfing National Governing Bodies of 65 countries on five continents. Its headquarters are located in San Diego, California. It is presided over by Fernando Aguerre (Argentina), first elected President in 1994 in Rio de Janeiro and re-elected seven times since.  The ISA's three Vice-Presidents are Alan Atkins (Australia), Mike Gerard (USA) and Karín Sierralta (Peru).

About Gray Line

Serving over 700 destinations worldwide, Gray Line invented the art of sightseeing and serves as the industry leader in tours, activities and attractions. Founded in 1910, primarily offering excursions throughout North America, the company has since grown into a multi-faceted, global sightseeing powerhouse specializing in well-rounded destination experiences that include adventure and eco tours, luxury tour services, budget-friendly activities, as well as culinary, cultural and historical pursuits. The company is headquartered in Denver, Colorado. www.grayline.com

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